Rome, Italy
2013-2016
May 5th is the World Hand Hygiene Day. LAB71 architects has developed a communication campaign within the collaboration with “Fondazione Policlinico Universitario Agostino Gemelli IRCCS” of Rome precisely for the World Hand Hygiene Day.
The target of the communication campaign was mainly to summarize the behaviors to be implemented. The actions necessary for proper hand washing have been exemplified, saving the information strictly necessary only, in order to facilitate and stimulate reading and learning doctors, nurses, visitors or patients of the polyclinic as many as possible. Six necessary steps have been identified, also explained through the use of keywords.
During 2020, following the COVID-19 pandemic, to bring children closer to learning the procedure, an origami version dice was designed, presented during the TUTTA SALUTE broadcast on RAI3 Rai – Italian Radiotelevision.
Client: Policlinico Universitario Agostino Gemelli
Location: Rome, Italy
Typology: Graphic Design
Year: 2013-2016
Project: LAB71 Architetti
Concept and Leader: Giovanni Castellano, Filippo Seganti
Team: : Ilaria Perroni, Maria Rita Santoro
Visualizer: Edoardo Fabbroni
